Rapid Idea Validation
I help service business owners validate their next revenue engine - new products, markets, or business models - without breaking what's already working.
The Second Build approach:
→ Identify existing assets and capabilities
→ Map new opportunities
→ Pressure-test ideas
→ Validate before building
→ Kill bad bets fast
The Second Build Sprint
Your core business is working. But you're stuck thinking "what's next" and don't want to break what's already working.
• New product or service line?
• New market or customer segment?
• New channel or business model?
Validate in 90 days before you build.
LEARN MORE
The Second Build Assessment
15 questions. 3 minutes. Find out if you're ready to build your second thing and what to do next.
Get instant results: Your readiness score + personalised next steps.
TAKE THE ASSESSMENT
The Second Build Opportunity Map
A FREE one-page canvas that helps service business owners identify their next revenue engine in 20 minutes.
Stop guessing what to build. Start with a map.
GET FREE ACCESS
Built from Real-World Use
At Pieced London (wig supply store), we saw wig wearers spending £200-£3,000 on wigs with no proper aftercare. We validated the gap, built REVAMP (second build) in 4 weeks, and it's now the UK's leading wig aftercare brand.
The Second Build validation approach is how we did it, and how I've validated ventures inside corporates before that.
If you're at the "what's next?" moment, you're in the right place.
Dan - Venture Architect & Co-Founder of REVAMP
8 years leading product and innovation projects at one of the UK's largest technology companies. I've seen what works (and what's innovation theatre).
Co-founded REVAMP (a second-build venture). I've lived the "what's next?" decision and validated new products with real customers.
With The Second Build, I help you figure out and validate what's next.




